These Terms of Service (“Terms”) govern access to and use of Atra Agent (the “Service”), an AI-assisted work product for licensed real estate professionals. By creating an account or using the Service, you agree to these Terms. The Service is intended for use by licensed real estate agents, brokers, and their support staff acting in a professional capacity — it is not intended for consumer use.
Atra Agent provides a set of AI-assisted “desks” (Marketing, Lead Gen, Content, Listings/CMA, Buyers, Client Experience, Coaching, TC Assistant, Financials, Recruiting) that generate draft text, summaries, and organizational content based on information you provide.Nothing is sent on your behalf unless you have approved it (apart from the standard STOP, HELP, and START confirmations described below). By default, what a desk produces is a draft for your review, and it goes nowhere until you choose to use or send it. You can also approve content in advance to be sent automatically — such as the response scripts you activate in your response library, described below — and the Service may then send that content without you reviewing each individual message. Either way, you remain responsible for everything sent under your account, whether you wrote it in the moment or approved it ahead of time.
Automatic replies to inbound messages (Pro and Team plans). Automatic replies are scripts, not copy-and-paste template messages and not text the AI makes up. Your response library is built to hold response scripts and objection rebuttals modeled on the kind of proven sales scripts experienced real estate agents already use with leads. Every script in it is one you have written, adopted, or edited, and then activated.
When one of your contacts texts or emails you, the Service may automatically send that contact one of your activated scripts, based on rules you configure, without you reviewing that individual reply before it is sent. The AI’s role is limited to recognizing the situation and selecting the script that fits it — it does not write, rewrite, or add to the script, other than filling in the contact’s first name where your script asks for it. It sends only scripts from your library, only when its match is rated high-confidence, and never to a contact who has opted out; otherwise it flags the message for you to answer yourself. The Service also sends the standard confirmations required when a contact texts STOP, HELP, or START. You can prevent any script from being sent automatically by deactivating it.
The Service does not independently verify the accuracy of anything it generates.
The Service is not a Multiple Listing Service (MLS) or IDX data feed, does not have a live connection to any MLS, CRM, or accounting system unless and until you explicitly connect one, and does not provide legal, tax, accounting, or financial advice. See the AI Use Disclosure for more detail on what the underlying AI model can and cannot reliably do.
You are responsible for:
You agree not to use the Service to:
Content generated by the Service is produced by a large language model and may be incomplete, outdated, or incorrect. It is provided “as is,” for your review and judgment, and is not a substitute for professional advice from a licensed attorney, accountant, appraiser, lender, inspector, or your broker. You are solely responsible for reviewing, verifying, and taking responsibility for anything you choose to use, publish, or send based on Service output.
[Placeholder — pricing, billing cadence, and cancellation terms will be added here once a billing system is in place. No payment is currently collected through the Service.]
You retain ownership of the information you input into the Service and the content generated for you. You grant Atra Agent a limited license to process that information solely to provide the Service to you. Atra Agent retains all rights to the Service's software, design, and underlying technology.
You may stop using the Service and delete your account at any time from Settings › Profile (see the Privacy Policy for what deletion removes). Atra Agent may suspend or terminate access for violation of these Terms, including misuse that creates legal or safety risk (e.g. generating discriminatory content, unauthorized data use).
The Service is provided “as is” without warranties of any kind, express or implied, including fitness for a particular purpose or non-infringement. To the fullest extent permitted by law, Atra Agent is not liable for indirect, incidental, or consequential damages, including damages arising from reliance on AI-generated content, Fair Housing violations, or professional/financial decisions made using Service output. [Placeholder — specific liability caps and carve-outs need attorney input based on your actual risk tolerance and insurance coverage.]
You agree to indemnify and hold Atra Agent harmless from claims arising from your use of the Service, including your publication or use of AI-generated content and your compliance (or non-compliance) with Fair Housing and other applicable laws.
[Placeholder — governing state/jurisdiction to be specified with attorney input.]
These Terms may be updated from time to time. Material changes will be noted with an updated “last updated” date on this page.
Questions about these Terms can be sent to the account owner directly.